Privacy Policy for Panthera Autorent

At Panthera Autorent, we are committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you engage with our luxury car rental services, including Porsche rentals, sports car hire, executive vehicle leasing, and chauffeured services. By using our services, you consent to the data practices described in this policy.

1. Information We Collect

We collect various types of information to provide and improve our luxury car rental and chauffeur services.

1.1 Personal Data You Provide Directly

• **Identification and Contact Data:** Name, address, email address, phone number, date of birth, and driver's license details (including issue and expiry dates, and endorsements).
• **Financial Information:** Payment card details (card number, expiry date, CVC code) for processing transactions. Note: we do not store full payment card details on our servers after the transaction is complete; they are handled by secure payment gateways.
• **Booking Details:** Vehicle preferences, rental dates, pick-up and drop-off locations, additional driver information, and special requests.
• **Chauffeur Service Data:** Specific itinerary details, passenger names, and any accessibility requirements.
• **Communication Data:** Information you provide when you communicate with us via phone, email, or our online forms.

1.2 Automatically Collected Data

• **Usage Data:** Information about how you interact with our online platform, such as IP address, browser type, device information, operating system, referring URLs, pages viewed, and access times.
• **Cookies and Tracking Technologies:** We use cookies and similar technologies to enhance your experience, analyze trends, administer our site, track users' movements around the site, and gather demographic information about our user base.

2. How We Use Your Information

We use the information we collect for various purposes, primarily to provide our luxury car rental and chauffeur services, improve customer experience, and comply with legal obligations.

• **To Provide Services:** To process your bookings, arrange vehicle collection and return, facilitate chauffeured services, and manage your account.
• **Customer Support:** To respond to your inquiries, provide assistance, and resolve any issues you may encounter.
• **Payment Processing:** To process payments for our services and manage billing.
• **Personalization:** To tailor our services and communications to your preferences.
• **Marketing and Promotions:** To send you updates, promotional offers, and information about new services that may be of interest, where you have consented to receive such communications.
• **Analytics and Improvement:** To analyze usage patterns, understand customer behavior, and improve our website, services, and operations.
• **Security and Fraud Prevention:** To protect against fraud, unauthorized access, and other illegal activities, and to ensure the security of our vehicles and services.
• **Legal Compliance:** To comply with applicable laws, regulations, and legal processes, including verifying driver eligibility and addressing traffic violations.

3. How We Share Your Information

We do not sell your personal data. We may share your information with trusted third parties under specific circumstances:

• **Service Providers:** We may share data with third-party vendors, consultants, and other service providers who perform services for us or on our behalf, such as payment processing, IT services, marketing, and analytics. These third parties are obligated to protect your information and use it only for the purposes for which it was disclosed.
• **Insurance Providers:** In the event of an accident or incident, we may share relevant information with our insurance providers.
• **Law Enforcement and Legal Compliance:** We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court order or government agency).
• **Business Transfers:** In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
• **With Your Consent:** We may disclose your personal data for any other purpose with your explicit consent.

4. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, accidental loss, destruction, or alteration. These measures include data encryption, secure servers, access controls, and regular security audits. While we strive to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

6. Your Data Protection Rights (GDPR)

As a data subject under the General Data Protection Regulation (GDPR), you have certain rights regarding your personal data:

• **The Right to Access:** You have the right to request copies of your personal data.
• **The Right to Rectification:** You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• **The Right to Erasure:** You have the right to request that we erase your personal data, under certain conditions.
• **The Right to Restrict Processing:** You have the right to request that we restrict the processing of your personal data, under certain conditions.
• **The Right to Object to Processing:** You have the right to object to our processing of your personal data, under certain conditions.
• **The Right to Data Portability:** You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• **The Right to Withdraw Consent:** Where we are relying on consent to process your personal data, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the details provided below.

7. Third-Party Websites

Our online platform may contain links to third-party websites not operated by us. We are not responsible for the privacy practices or the content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

8. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personally identifiable information from individuals under 18. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us, and we will take steps to remove that information from our servers.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "last updated" date at the top of this policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

• **Company:** Panthera Autorent
• **Address:** Gortnagola Road, UK, BT70 2TZ